The modern guide to golf style, family golf life, and the culture shaping the next generation of women in golf.
The modern guide to golf style, family golf life, and the culture shaping the next generation of women in golf.
The standard golf clothing industry has, for most of its history, produced clothes in a range of sizes that assume a body type and then adjusted outward and downward from that assumption. Women who fall outside the central assumption —…
There is a version of Korean golf fashion that does not particularly want to be discussed in the same sentence as bold graphics and street-style energy. It is the version that has arrived at its aesthetic by a different route…
Lanvin Blanc: What Happens When Paris Meets Seoul on a Golf Course Lanvin is the oldest surviving French couture house. Founded in 1889, it pre-dates the modern notion of luxury fashion by several decades. Its design language — a commitment…
Fair Liar: Korean Luxury, Feminine by Design Most women’s golf clothing is designed for women in the same way that most hotel bathrooms are designed for women: technically accommodated, never quite the point. Fair Liar starts from a different premise.…
There is a particular kind of discovery that stays with you — not because of what you found, but because of how long it took you to find it. I first encountered ANEWGOLF the way most European women who care…